Nicotine formula used by e cigarette maker Juul is nearly identical to the flavor and addictive profile of Marlboro cigarettes : r science E Cigarette Maker Juul Labs Is Raising $1.2 Billion Bloomberg Leading Health Groups Urge FDA to Campaign for Tobacco Free Kids The Vaping Crackdown Continues With FDA Ban on Juul Products InsideHook The FDA agreed to allow the sale of Juul's tobacco and menthol flavored e cigarettes after ordering them to temporarily remove its products from the market three years ago. FOX 5 reports on the Smoking vs Juuling